Commercial Partnerships
There’s never been a better time to align your brand with one of ice hockey’s most iconic British clubs.
EIHL Playoff champions in 2025, Challenge Cup and IIHF Continental Cup champions in 2026, the Panthers are the only British team to win a European competition twice (2017 and 2026). The Nottingham Panthers have proudly won the most major trophies in the Elite League era. With the unwavering support of the club's ownership and a loyal, passionate fan base, we are committed to leading the way in British ice hockey, both on and off the ice.
The Numbers
- Highest ever EIHL attendance in league history with 1.32 million fans attending league games
- 238,395 fans attended Nottingham Panthers home games
- Average attendance of 6,443 per game at the Motorpoint Arena
- 192,900+ followers across Facebook, Instagram, X, TikTok, YouTube and LinkedIn
- 95+ million social media impressions and views
- 529,300 website visitors generating over 2 million page views
- 569,271 emails opened throughout the season
- 38,987 merchandise items sold, including 5,803 replica jerseys
- Average supporter income of £49,164
- Largest audience demographic aged 25–34
We value every one of our partners and understand that our long-term success is built on helping you achieve your business goals. That’s why we go beyond sponsorship, creating lasting, mutually rewarding partnerships. As we enter an exciting new chapter in our storied history, we invite your business to join us for what promises to be an unforgettable journey!
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